YouTube Trailers for Business!

NARRATOR (with dramatic movie trailer voice):  “In a world where consumers with smart phones make buying decisions at will, one small but passionate company seeks to make an advertising impression online, convert leads into sales, and earn customer loyalty…forever!”

Okay enough fun.  Wouldn’t it be awesome to watch the movie trailer of your business?  Well that’s exactly what a YouTube Trailer is. The trailer plays for new visitors to your channel and inspires them to subscribe.  In my experience with Direct Response Television, most TV viewers need to see a commercial 3 to 4 times before they respond to the call-to-action. Translating that knowledge to YouTube means online viewers need to subscribe, so that they return and eventually respond to your CTA.  This makes a trailer a vital component of any YouTube Channel.

Below I’ve listed some great examples of YouTube Trailers, as well as my own new trailer…in the number-1 slot of course.  If you’re already a subscriber of mine, click here to see my trailer….hang out for the ending bloopers!  I’ve also included my Top-5 Tips for creating effective trailers.

SAMPLE YOUTUBE TRAILERS:

If you subscribe to these channels, log out of your Google Account first

Tom Kartelias, Precision Post (Video Production Company) YouTube Link

Derek Halpern, Social Triggers (Online Business Entrepreneur) YouTube Link

Good Mythical Morning (YouTube, Comedy Sketches) YouTube Link

Jimmy Kimmel Live (Broadcast TV Talk Show) YouTube Link

TOP-5 TIPS FOR EFFECTIVE TRAILERS:

1:  Keep your trailer short and entertaining (90-seconds or less).

2:  Let people know what makes you, your business, and your channel unique.

3:  Let people know what type of videos you will upload. (Tutorials, Music Videos, Movie Reviews, Comedy Sketches, etc.)

4:  If you’re creating a series of regular videos, list the days you upload.

5:  Ask visitors to subscribe and make it easy for them to do so by providing a subscribe button.

Good luck!

Precision Post specializes in creating video for websites and social media.  Please visit our YouTube Channel to learn more about video marketing and see samples of our work. You can also visit PrecisionPostMedia.com to receive a free production or training estimate.